As William Collins, longtime Wyckoff, NJ marketing pro knows,
any modern-day marketing campaign must be prepared for mobile interface. A
campaign which isn’t mobile-friendly faces the real possibility of failure
right from the word go, making it essential to incorporate an effective mobile
aspect into your outreach effort.
One of the best ways to engage your mobile customer is through the
use of easy-to-find deals and coupons on your mobile platform. Such
mobile-based promotions can provide instant and effective calls-to-action.
Making transactions easy and intuitive can improve the rate at which sales are completed. Removing barriers and obstacles during the payment process is essential.
As William Collins of Wyckoff, NJ knows, mobile-based marketing
should be:
Mobile-responsive
As most purchases are made online these days, and a vast
majority of those are made through one’s handheld device, it’s important to
make sure your site is accessible, simple and intuitive for the mobile user.
Reducing hassles and simplifying information is key.
Incentivized
Mobile payment friendly
Making transactions easy and intuitive can improve the rate at which sales are completed. Removing barriers and obstacles during the payment process is essential.
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